A safe pair of hands for your website, since 2001.

Whether the business is yours or you're choosing on someone else's behalf, its website should match the standard of everything else it does. I'm Adam Lord, and from my studio near Ely I design and build every site myself, write the words if you'd like, and fix the price in writing first.

I've designed and built more than 1,200 websites, and on yours I'm the one senior person from the first conversation to launch, and for as long as you'd like me afterwards.

Some of the names I've worked for.

Over the years I've worked on the intranets for RWE, npower and Thames Water, on websites for joint research projects between the NHS and the University of Cambridge, and for the Blood and Transplant Research Unit. I also built the Surgical Research Society's website, through which it runs its memberships and ticket sales, and the Tropical Agriculture Association International website. I have also worked with many SMEs throughout Cambridgeshire and as far afield as Rwanda.

Two ways to work together.

Both are complete projects, usually larger sites with more bespoke design and features: I research your market and the searches that matter, plan every page, write the words, arrange the photography, design and build the site, and manage every supplier along the way, so one person is responsible from the first conversation to launch. Each price is where a project starts, and yours is fixed in writing before any work begins; if the scope changes, the new price is agreed in writing before the extra work happens.

  1. The complete website

    from £9,500

    For established businesses, professional firms and organisations that need a substantial, considered website, and want one accountable person handling all of it, from the research to the photography to the accounts.

    • A 90-minute discovery conversation, then research into your market, your competitors and the searches that matter
    • A full page plan before anything is written
    • Every page written in your voice and approved by you before design begins
    • A half-day photography shoot, arranged and managed by me
    • Your logo and brand refined, where the existing ones would hold the site back
    • Bespoke design and build, with the features the business needs, search engine set-up and the site tuned for speed
    • Every account set up in your name: domain, hosting, email, Google Business Profile and analytics
    • Launch, with a 30-minute training session and a written guide
    • The first three months of the £275 monthly partnership, included

    Your part. One 90-minute conversation, then three sign-offs: the words, the design and the finished site. Everything else, every supplier and all the chasing included, is mine.

    Timing. Around four weeks from the discovery conversation to launch, with the date agreed in writing at the outset.

    Book a 30-minute call
  2. The complete online shop

    from £14,500

    For businesses that sell online, or are about to, and want the shop built properly, with nothing left for the office to puzzle out after launch.

    • Everything in the complete website: the research and page plan, the words, the photography, the accounts in your name, launch, training and three months of the £275 partnership
    • A WooCommerce shop built into your own WordPress site
    • Your products loaded
    • Payments, shipping and VAT all set up and working

    Your part. The same conversation and sign-offs, plus your product details and prices in whatever form you keep them.

    Timing. Around six weeks from the discovery conversation to launch, with the date agreed in writing at the outset.

    Book a 30-minute call

Already have your words and photographs? I also design and build around them, usually for smaller sites with simpler needs, with websites from £1,700 and shops from £4,800, each fixed in writing before anything starts. More about design and build

An ongoing partnership.

Once the site is live, someone has to keep it fast, secure and current, and in a partnership that someone is me. Both levels include managed UK hosting, daily backups, security, updates, uptime monitoring and a clear written report each month. The difference is the hours of changes and the quarterly review, and the hours are a ceiling rather than a target, so you always know exactly what each month costs. The £37, £87 and £147 care plans remain available for everyone else.

  • Partnership £275 a month

    • Managed UK hosting with daily backups
    • Security, updates and uptime monitoring
    • A clear written report every month
    • Up to two hours of changes each month, made by me
  • Partnership with quarterly review £495 a month

    • Everything in the £275 partnership
    • Up to four hours of changes each month
    • A review call every quarter

Also available when the work calls for it: SEO from £450 a month, Google Ads management at £450 a month with no markup on spend, bespoke WordPress plugins from £1,800, branding from £700 and apps from £15,000, each priced in writing before anything starts.

Recent work, shown in full.

Every site is shown whole, top to bottom, on the screens its visitors use.

Coach You

Website, search and copywriting for Jill McCulloch, a leadership coach in Cambridge: a warm site in her own colours where clients can book a session or a place on a course, with every word written to sound like Jill rather than like a website.

  • #203050
  • #70c0a8
  • #f05028
  • #f0b828
Read the case study
The full Coach You homepage
The Coach You site on a phone, top to bottom
A detail from the Coach You site

Reco Heart

A WooCommerce shop for a post-surgery bra, on a bespoke theme that replaced a page-builder template. It has a page for each operation, a proper sizing guide and VAT relief built into the checkout, because in a shop like this the details are what earn a customer's trust.

  • #b48747
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Read the case study
The full Reco Heart shop homepage
The Reco Heart shop on a phone
The size finder on the Reco Heart shop

Cambridge Pianoforte

A website for a Cambridge piano dealer and tuner, presenting grand, upright and digital pianos alongside the brands they carry, with a Book a Tuning button on every page. Removals and servicing sit just beneath, so every part of the business has its proper place.

  • #131e1f
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  • #f4f4f4
Visit the site (opens in a new tab)
The full Cambridge Pianoforte homepage, top to bottom
The Cambridge Pianoforte homepage on a phone, top to bottom
Cambridge Pianoforte: grand, upright and digital pianos, the brands row, and the tuning, removals and servicing panels

If you're choosing on someone else's behalf.

If you've been asked to find a web designer for a director, the partners or a committee, you may well be asked afterwards why you chose this one. Everything below is in place today, and I'm happy to confirm any of it in writing.

Book a 30-minute call
  • One named person

    You brief me, I design and build it, and I'm still the person you email about it a year later, with no account manager in between and no ticket queue.

  • A fixed price in writing

    One figure, agreed before any work begins. On the complete website and shop it's usually paid in three stages: a deposit, a payment at design approval and the balance before launch. If the scope changes, the new price is agreed in writing before the extra work happens.

  • A written proposal within two working days

    After our first call you'll receive a PDF you can forward as it stands, setting out the price, the launch date, the payment stages, what's included and what's needed from you.

  • Professional indemnity insurance

    It's in place, so it's one less thing to check when you're making the case for your choice.

  • References you can speak to

    References from past clients are available, and you're welcome to speak to them yourself before anything is signed.

  • Purchase orders and 30-day terms

    If your organisation needs a PO number on the invoice and 30 days to pay, mention it on the call and the proposal will be written that way, with the payment dates and the launch date set out side by side.

  • You own everything

    The domain, the hosting, the code and every account are held in your organisation's name, so nothing is ever tied to me if you decide to move on.

  • Cover when I'm away

    A trusted associate is on call for anything urgent while I'm away, and the site itself runs on managed UK hosting with daily backups, so it never depends on one person's diary.

A note from Adam.

I work from a studio at Espace North Business Centre in Littleport, a few miles outside Ely, with Eric the cockapoo for company, who joins most of the walks and none of the calls. When you email, I'm the person who reads it and replies, the same day Monday to Friday, and I'm the same person who designs and builds your site and takes care of it afterwards.

I've run Cambridge Web Solutions and the web department at Simpsons Creative, so I know what each extra layer of people adds to a budget. Working on my own means yours goes into the work itself, and you never have to explain the job twice to someone who wasn't on the first call.

Nor does it stop at launch. Your site runs on managed UK hosting with daily backups, and in a monthly partnership I keep it current and make the changes myself. You own every part of it, so if you ever wanted to take it elsewhere, you could.

I've been designing and building websites since 2001, which makes it 25 years this year, and I'm still the one person on every project, from the first conversation to launch day.

Adam Lord in a navy suit, seated, smiling at the camera

In their own words.

Three of the people I’ve built for.

“Outstanding service. Always there when you need a little help getting to know the ins and outs of your website.”
Keith Wilson, The Old Warehouse, Ely
“An amazing job, including a bespoke interactive map. He went above and beyond.”
Emily James, James Retail
“Creativity and expert technical knowledge, and he takes the time to understand what his clients want.”
Jo Evans, Cambridgeshire Chambers of Commerce

From Ely independents to names you’ll know.

Some of these I built directly for the business. Others were larger projects for agencies and corporate clients, where I designed and built the web side, which is why not all of them appear in the portfolio. Every one counts towards the 1,200.

  • npower
  • Thames Water
  • RWE
  • University of Cambridge
  • NHS
  • Surgical Research Society
  • Durman Stearn
  • Cambridge EV Point
  • James Retail
  • GB Social Housing
  • GRP Safety
  • Racing to School
  • Fittocks Stud
  • The Old Warehouse
  • Xpert Resourcing
  • Coach You
  • Ely Rowing Club
  • Reco Heart
  • Woodlands Farm Units
  • Betsy's Raw Food
  • Cambridge Pianoforte
  • Prospects Trust
  • Kinderoo
  • GRP Grating UK
  • Talk Mortgage Broker

Questions worth asking.

The questions that come up on almost every first call. If yours isn't here, send it over and I'll give you a straight answer, without the sales talk.

Still not sure? Email me at enquiries@lordknows.co.uk and I'll reply the same day, Monday to Friday.
How much does a website cost?
It depends on the size of the project and how much you'd like handled. The complete website starts at £9,500 and the complete online shop at £14,500, covering the research and page plan, every word, the photography and a bespoke design and build, with me managing all of it. If you already have your words and photographs and need a simpler site, design and build starts at £1,700 for a website and £4,800 for a shop. Each is a starting price, and yours is fixed in writing before any work begins.
How long does a project take?
Around four weeks from the discovery conversation to launch for a website, and around six for an online shop. The launch date goes in writing alongside the price before we start, and I plan the work back from it, so you can tell the people you answer to exactly when to expect it.
What does the discovery call involve, and how much do we have to do?
It begins with a free 30-minute call, and within two working days you'll have a written proposal you can forward. If we go ahead, the discovery conversation takes about 90 minutes: I ask about the business, who you want to reach and what the site needs to do, and the four weeks run from there. On the complete website and shop, everything after that is a handful of sign-offs, so you never face a blank page or get chased for content.
What happens if you're ill or away?
A trusted associate is on call for anything urgent while I'm away. Your site never depends on my diary either: it runs on managed UK hosting with daily backups, and everything is in your name, so nothing rests on any one person, including me.
Can I update the site myself afterwards?
Yes. Every site is built on WordPress with a clear editor, and the handover includes a 30-minute training session and a written guide for the things you'll change most often, such as opening hours, prices, photographs and news. If you'd rather not touch it at all, the monthly partnerships include two or four hours of changes, made by me.
Do you work outside Cambridgeshire?
Yes. Most projects run remotely with calls on Zoom, and the proposal, the design approvals and the training all work just as well that way. If you're in Cambridgeshire there's also the option of meeting over coffee, which is a lovely way to begin when it's possible, and everyone receives exactly the same standard of work.
What's included in hosting and support after launch?
The monthly partnership is £275 a month for managed UK hosting, daily backups, security, updates, uptime monitoring, a clear written report every month and up to two hours of changes, or £495 a month for the same with up to four hours and a quarterly review call. The complete website and shop include the first three months of the £275 partnership, and the £37, £87 and £147 care plans remain available for everyone else.
Are you insured, and can we see references or raise a purchase order?
Yes to all three. Professional indemnity insurance is in place, references from past clients are available and you're welcome to speak to them directly, and if your organisation needs a purchase order number and 30-day payment terms, mention it on the call and the proposal will be written that way.
What happens after launch, and who makes the changes?
The site can stay with me in a monthly partnership. It never goes to a support desk: you email the change, I make it myself within the hours your plan includes, and a clear written report arrives every month. Anything larger than the hours allow is quoted in writing before I begin.

Start with a conversation.

Book a 30-minute call, or send a few lines below about the business and what the website needs to do, and I'll reply the same day, Monday to Friday. Within two working days of our first call you'll have a written proposal you can forward, setting out the price, the launch date, what's included and what's needed from you. Take your time with it, as there's no obligation either way.

I take on just two complete website or shop projects at a time, so each one has my full attention.

Whatever you share stays between us. Every message is read by me and nobody else.

Tell me about your project

Your details are used only to reply to this enquiry, and they’re never added to a list or passed on.